Charm It!

Opening Order $895 Wholesale
Re-Order $150 Wholesale

About the Brand

Celebrating 25 years as the ultimate charm jewelry experience! CHARM IT! empowers girls to express themselves and tell their stories with customizable charm jewelry that inspires creating, collecting, and trading!

Shop by Catalog

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Brand Specials

$150+ Orders receive Free Freight

$300+ Orders receive 6 FREE "Girls can Change the World" locket charms

$500+ Orders receive 20 FREE signature pouches

* expires 12/31/25 *

All Products

The Summer Garden

HarperCollins

The Summer Hideaway

HarperCollins

The Summer of No Attachments

HarperCollins

The Summer of Sunshine and Margot

HarperCollins

The Summer Seekers

HarperCollins

The Summer Swap

HarperCollins

The Sunshine Girls

HarperCollins

The Texan Way

HarperCollins

The Texan's Unexpected Home

HarperCollins

The Texan's Unexpected Home

HarperCollins

The Things We Cannot Say

HarperCollins

The Thread Collectors

HarperCollins

The Twin's Bodyguard

HarperCollins

The Two Lives of Sara

HarperCollins

The Two Lives of Sara

HarperCollins

The Tycoon's Festive Houseguest

HarperCollins

The Ultimatum

HarperCollins

The Unforgiven

HarperCollins

The Unknown Colton

HarperCollins

The Unwilling

HarperCollins

The Vacancy in Room 10

HarperCollins

The Vacancy in Room 10

HarperCollins

The Vacation

HarperCollins

The Valentine Plan

HarperCollins

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