Great Pretenders

Opening Order $350 Wholesale
Re-Order $200 Wholesale

About the Brand

There was a mom troubled by the lack of fun and imaginative toys for her children. Baffled by this, Joyce Keelan set out on her ambitious journey to come up with creative, pretend-play toys that would light up any child's imagination. Fast-forward 30 years! Her endeavors transcended into the vastly successful lifestyle brand Great Pretenders, which designs and manufactures award-winning toys, jewelry, and accessories. Welcome to Great Pretenders.

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Brand Specials

$200+ Jewelry ONLY orders ship Free freight

(must be Classic or Boutique jewelry, no boxed jewelry sets or stick-on hang-sell product)
The addition of other product (IE purses, keychains, notebooks) will void this Free Freight promotion

* expires 12/31/25 *

Orders $500+ get Free Freight

Back orders under $200 will be cancelled
Back orders will not ship free freight unless they meet free freight minimum
Back orders will ship with the next qualifying reorder for free freight unless otherwise noted or a cancel date is provided
Back orders can be added to a new order to reach the free freight minimum of $500

* expires 12/31/25 *

All Products

SUPER CHEF ICE CREAM MACHINE

Small World Toys

Loopy Link Bend & Build Jewelry

Small World Toys

Lip Gloss Studio Mystical Unicorns

Small World Toys

World Of Unicorns Professional Nail Studio

Small World Toys

3 in 1 Nail Art Studio Chic Craze

Small World Toys

Dough - My Pizzeria

Small World Toys

Dough - Hamburger BBQ

Small World Toys

Dough - Dental Clinic

Small World Toys

Dough - 5 Tub Glitter

Small World Toys

Pottery Wheel Workshop

Small World Toys

Just for Me - Prof Sewing Machine

Small World Toys

Wildlife Light Show

Small World Toys

Magical Gel Fantasy

Small World Toys

Chocolate Pen

Small World Toys

24Pc Ocean Life Floor Puzzle

Small World Toys

48Pc Construction Site Floor Puzzle

Small World Toys

Super Slime Factory

Small World Toys

Unicorn Nails

Small World Toys

Sparkling Styles

Small World Toys

24Pc Red Riding Hood Floor Puzzle

Small World Toys

Dinosaur Tattoos

Small World Toys

Squeeze & Spray Wildlife

Small World Toys

MyPad Preschool

Small World Toys

Aqua Doodle Mat Marine Life

Small World Toys

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