The essential guide to the iconic Italian fashion house.Since its establishment in 1921, Gucci has become a legendary giant in the luxury fashion business, setting an unbeatable standard of excellence in the world of highend design. Given their prestigious reputation, it is difficult to believe that the brand's story began with it's founder working as a bellhop at a London hotel. From the moment Guccio Gucci took note of the fine craftsmanship of the luggage he was required to unload for guests at the Savoy Hotel, he began his journey to becoming a master of leatherworking and haute couture. Charting all the way from the company's humble origins, through the maximalist creative directorship of Alessandro Michele until the present day, unofficial and unauthorized bookThe Pocket Gucciprovides the perfect introduction to Gucci's rich Italian heritage. Filled with facts, history and trivia, this introductory guide is the perfect gift for any fashion lover or aspiring designer. Gemini Po