Charm It!

Opening Order $895 Wholesale
Re-Order $150 Wholesale

About the Brand

Celebrating 25 years as the ultimate charm jewelry experience! CHARM IT! empowers girls to express themselves and tell their stories with customizable charm jewelry that inspires creating, collecting, and trading!

Shop by Catalog

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Brand Specials

$150+ Orders receive Free Freight

$300+ Orders receive 6 FREE "Girls can Change the World" locket charms

$500+ Orders receive 20 FREE signature pouches

* expires 12/31/25 *

All Products

Little Blue Bunny

Sourcebooks

Little Liar (Deluxe Edition)

Sourcebooks

Lost in Curiosity

Sourcebooks

Love, Mom and Me

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Meet April

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Meet August

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Meet September

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Miles I Love You

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More Grand-O-Grams

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My Pet Party

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Obamacare for Beginners

Sourcebooks

On One Flower

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Once Upon a Demon's Heart (Standard Edition)

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One and Only (Standard Edition)

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One Week Later

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Opening of the Western Frontier

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Our Fault (Deluxe Edition)

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Over in the Arctic

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Paleo Pasta

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Papá, Quiero Escuchar Tu Historia

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Phonics Makes Readers: Sight Words

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Promise Me This (Standard Edition)

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Pumpkin Thief

Sourcebooks

Quarter to Midnight

Sourcebooks

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